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Why should you reach out to SaaS Companies ?

Table of Contents

1. SaaS Companies are quick decision makers,

2. I want to grow fast.

3. Is 2 not enough, folks ? I do not have a third one.

 

Here is my view:

1. Reaching out to SaaS companies is getting affected because data about them is treated like any Zoominfo or Apollo.io data.

2. You need to have better categorization of products there such as HR Tech, MarTech, Cloud Tech, ..and others. Otherwise, how would you segment ?

3. Funding data is not enough. You need to know their team charts. Do they have teams in APAC or Europe ?

4. One needs to know about them. Technographics, pricing points (usage based, volume based).

In case Nathan Latka‘s list is enough, go with it. Great source of data, I love his contribution to society.

 

But if you do need more intelligence on SaaS (their technographics, pricing) and want me to guarantee that it is a subscription driven company, then consider us.

Author Details

Picture of Vinay Mehendi

Vinay Mehendi

Vinay Mehendi, PhD focuses on customer engagement, alternative data, technographics, and CRM data management. he was listed as Top 20 B2B Marketer by Ruth Stevens in 2020. He is a Clemson graduate.
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